What this rejection means
The Support URL in App Store Connect is broken, a placeholder, or a page with no way to contact you.
Why reviewers send it
People must be able to reach the developer. The Support URL in App Store Connect has to open a page with a way to contact you; a homepage without contact details, a placeholder or a dead link fails.
The message App Review sends
Guideline 1.5 - Safety - Developer Information
The Support URL provided in App Store Connect does not direct to a website with information users can use to ask questions and request support.The exact wording changes from one review to the next; the guideline number is what to look for.
How to fix it
- Point the Support URL at a page with a contact email or form. A /support page in your web app is enough.
- Check it opens on a phone without signing in.
- Update it in App Store Connect and resubmit. No new build needed.
Fix it with Lovable, Bolt or Cursor
If the app was built with an AI builder, paste this into it, then check the result on a phone:
Add a public /support page with a contact email and a short FAQ, reachable without signing in.What to reply in App Store Connect
Replace the [brackets] with what you actually changed:
Guideline 1.5 — The Support URL now points to [URL], which has a contact form and our support email.Got a different message?
Paste the whole rejection into the rejection explainer. It recognises this one and 26 others, in your browser — nothing is uploaded.
Other App Store rejections
- App Store Guideline 4.3 Spam rejection
- Guideline 4.2 Minimum Functionality rejection
- Guideline 2.1 App Completeness rejection
- Guideline 2.1 Information Needed: demo account
- Guideline 4.0 Design rejection: sign-in in Safari
- Guideline 2.3.3 Accurate Metadata: screenshots
- Guideline 2.3.10: Android mentioned in the app
- Guideline 2.3.8: app icon or name doesn’t match
- Guideline 4.8 Login Services: Sign in with Apple
- Guideline 5.1.1(v): account deletion required
- Guideline 5.1.1: permission purpose string
- Guideline 5.1.1: sign-up required to use the app
- Guideline 5.1.1(i): privacy policy link missing
- Guideline 5.1.2: App Tracking Transparency
- Guideline 3.1.1: digital goods without In-App Purchase
- Guideline 3.1.2: subscription information missing
